Top level executives are busy people. They have a lot of responsibility, work long hours, are rarely at their desks and receive a large amount of emails. Keep this in mind when you are writing them a letter and strategize your timing.
Imagine you are the CEO of company X and you receive an email from an assertive and viable young professional on a Friday afternoon. Even if you can relate with their background, do you think you would respond right away? Probably not. In fact, you will probably skim the letter and then quickly move on to the remaining emails you have left so you can get out of the office and see your family for the weekend before the next week consumes your life again. Even if you make a mental note to respond on Monday, you will most likely forget as it is not important to the immediate success of the company (which as a CEO, should be your main focus).
Similarly, on a Monday, senior level executives are busy reviewing reports, catching up on information from the weekend and coordinating plans for the upcoming week. It is easy and likely that your letter will get lost in this shuffle as well.
Tuesday and Wednesday are the best days to send emails to these executives. You have the highest probable chance of eliciting a response on these two days. Friday and Monday are the worst possible days to send them an email.
So keep these tips in mind. Now you know who to write your letters to and when to send them. Tomorrow, I will give you a great tip on what format to write the letters in to increase your chances of getting a response.
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